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Hiring an associate OD - why, when, and how
Many eye care practices reach a point where the schedule is so packed that coming up for air to work on the business is impossible because all your energy is spent working in the practice. This has become something of a trope in eye care conversations everywhere, but how do you address that problem?
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How OD driven optical pricing boosted revenue by 30%
It has become more apparent by the day that private eye care practitioners can no longer rely on “if you build it, they will come” as a growth strategy. Even less reliable is the adage, “if they come, they will purchase”.
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Connecting contact lens evaluation fees and your standard of care
Whether you’re in a sublease or independent private practice, the thinking that goes behind your professional fees should be taken seriously and re-evaluated from time to time.
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Reflecting on 2022 and a peek into Anagram's plan for 2023
A letter from Anagram co-founder and CEO, Jeremy Bluvol
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Lowering your prices does not win you more contact lens sales - here's why
Dispelling common misconceptions about why your practice's contact lens capture rate is lower than it could be.
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