
Dr. Brianna Rhue is an optometrist, tech entrepreneur, and co-founder & CEO of Dr. Contact Lens, a platform helping eye care practices nationwide automate reorders and reclaim revenue lost to online retailers. A Bascom Palmer-trained doctor with 15+ years in practice, she also co-founded TechifEYE, authored The Eye Pitch Book, and is a nationally recognized speaker on AI, leadership, and health care innovation. Dr. Rhue is on a mission to help doctors stop playing small and take their profession back.
Dr. Jennifer Tabiza, OD is a boutique optometrist and entrepreneur based in Los Angeles with 17+ years of experience. She leads Eyecare & Aesthetics in Westchester, specializing in dry eye management, ocular disease, and aesthetics. A pioneer of the hybrid dry eye spa and medspa model, she grew her practice into a seven-room facility and now coaches optometrists nationwide on building and scaling cash-pay aesthetic practices. Fluent in English, Spanish, and Farsi, Dr. Tabiza is redefining modern eye care one patient at a time.


Steve Alexander has been in the eye care industry for nearly 25 years and has worn many hats including optician, ophthalmic tech, lab tech, practice manager, regional manager, operations consultant, CE certified speaker and other in both private and corporate eye care settings. Over the last 8 years, he has been consulting with practices to find ways to better understand their patients, the ecosystems in which they work, and how to create a practice of which they can be proud.

On the vision care side of things, we use Anagram for everything. It's a huge benefit when patients are booking their appointments because we can pull their live benefits very quickly and easily with Anagram. Having Anagram as an option made me feel like taking care of out of network patients was possible.

After switching my billing services to Anagram, I was thrilled to see increases in payments and decreases in my monthly invoices. In addition to better cash flow, my team at Anagram works the rejected and denied claims intelligently, rather than just pushing the problems back to us.